Go to the official Adobe Bridge page → click “Download for free” → sign in with your Adobe account (or create one) → run the installer.

Yes, Adobe Bridge is available as a directly from Adobe. You don't need a Creative Cloud subscription just to use Bridge.

Here’s a clear, informative text you can use:

Just remember: Bridge is a file browser and workflow tool, not an editor like Photoshop. It's great for organizing photos, previewing RAW files, and batch renaming — all without paying a cent.